跨境电商理论与实践

课程简介:本课程构建了完整的跨境电商理论体系,教学内容中纳入了跨境电商各环节涉及的国内外先进理论,融入大数据、区块链、人工智能等跨境电商的新兴技术,通过案例将理论与实践相结合,借助互联网以及多媒体技术教学,培养具有深厚的文化修养、扎实的理论基础、科学的思维方法、较强动手能力的跨境电商创新创业人才。

暨南大学

王玉

经济管理

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