市场调查:创业机会识别与评估

课程简介:这是一门既具有思维培养又具有实践操作的课程。适合三类同学:一是对市场调查和数据收集方法感兴趣的同学。这门课程可以带你入门;二是有创业意愿的青年人,课程学习能够帮助系统性分析创业项目可行性;三是参加各类创业大赛和商业计划大赛的同学,市场调查方法的学习和运用,能够更好地论证商业计划。

福建师范大学

唐杰

经济管理

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