大数据营销
课程简介：大数据营销课程是市场营销类专业的必修课程，主要目的是通过学习，学生能够掌握大数据的含义、特点和分类，了解大数据的产生与发展、机遇与挑战，并能将大数据与市场营销专业紧密结合，挖掘大数据的商业价值，应用于营销活动中
广州城市理工学院
马琦
经济管理
emotion tags :
satisfaction
and
relief
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